The ADVANCE brand is the most tested super premium pet food in Australia designed specifically for Australian pets, our unique climate and lifestyle.

ADVANCE use the highest quality ingredients from approved suppliers and Hazard Analysis & Critical Control Points (HACCP) quality systems to ensure your pet gets the best possible food to lead a healthy long life.

Australians love being outdoors as a result of the climate and easy access to wide open spaces. We share this lifestyle with our pets as well and as a result some of their needs differ from pets living in other countries. For example;

  • Feeding guides will differ dependent on - Summer & Winter or where the pet is kept (Indoors Vs Outdoors)
  • Mixed feeding is more important - More dry in winter and more wet food in summer

For these reasons ADVANCE premium pet food has been developed using global science and is tested locally to ensure it meets the needs of Australian pets.

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